WordPress Management: Ongoing Costs to Help You Budget

While the WordPress software itself is free (thanks to the GNU General Public License), running and maintaining a WordPress website comes at a price. Technically, you can start a blog for free on WordPress.com and never pay a penny to keep it going. But in order to be truly effective, you need to treat your […] View original post at …

Pricing Pages: Should You Add to Your Freelance Website?

There’s an ongoing debate amongst freelancers that revolves around whether or not to publicly display pricing on their portfolio website’s pricing page. For many, the worry stems from the possibility that publicly sharing their rates on a pricing page will deter potential clients—especially those just outside of their typical range. The major question then becomes: […] View original post at …

Review: Is Google’s New Mobile Sites Certification Worth it?

Google provides a huge suite of products designed to support the digital activities of web developers, Google Analytics, Google Search Console, Google Tag Manager and Google Optimize just to name a few. But did you know that Google also offers certification programs for its major products? Until recently, Google offered certification programs for Google Analytics […] View original post at …

User Testing Your WordPress Site or Product on a Budget

There are a lot of different tests you can perform on your WordPress website – A/B testing, mobile/responsive design testing, browser testing. And then there’s usability testing. Usability testing is a hot topic for web design and SEO, and for good reason. Bad usability impacts how a person uses your website, which can affect conversions and, ultimately, rankings […] View original post at …