Customer perception is a major part of any success, and getting your business name right is the first step to building a solid brand to attract customers and increase revenues.
5 Essential Steps to Naming Your New Business
A name needs a story for people to connect with. Otherwise, it’s just a word.
Burger King changes its logo for the first time in 20 years and now it looks like this
This new reinterpretation will include the company logo, uniforms, restaurants and food packaging.
Define Your Brand Identity in 3 Steps
Developing your brand identity is far more than just a logo.
5 Things to Consider When Building a Business
Starting a business this year? Here are a few things to consider before taking that leap of faith.
Personal Branding: The Key to Success in the Digital Age
Whether you’re an individual or online business, personal branding is crucial to propelling your online presence.
I Posted On LinkedIn 90 Times in 90 Days. Here's Why You Should Too.
Learn how consistently posting relevant content can grow your personal brand and revenue.
5 Tips and Tricks to Improve Your Brand Strength and Equity
Here’s why having a powerful brand is more important than ever.
How to Earn Brand Loyalty in an Unloyal World
Increasingly, there has to be a higher ideal than just your bottom line if you want your brand to build loyalty that lasts.
3 Ways to Turn Your Brand into a Movement
Little Spoon’s Lisa Barnett has a strategy to turn customers into fans. It starts by reframing what your company stands for.