The five things brands with troublesome logos and history must do to change.
Why Hiring an Expert Is Smart When Undertaking a Rebrand
Bringing in external help may seem overwhelming, but a branding expert can provide a lot of insight that you may not be able to provide from an internal perspective.
3 Tools to Help You Build a Strong Website and Brand
It’s easier than ever to build your own digital presence. We tested and reviewed some of the latest offerings.
How the Crisis is Changing Consumer Behavior, and How Entrepreneurs Can Act on It
What extended work from home scenarios mean for consumer behavior and where the best opportunities lie.
How to Build a Consistent, Powerful Brand Without Hiring an Agency
Avoid brand fragmentation with this service’s customizable branding tools.
This Is What LGBTQ Customers Actually Want to See During Pride Month
We command $3.7 trillion in market share and want to see more than a rainbow logo in 2020.
Aunt Jemima's Logo Has Changed 6 Times, and Its History Is Rooted in Racial Stereotypes and Slavery
Check out how the brand started and evolved over 130 years.
Brands Do Need to Take a Stand. Here's How to Do So Responsibly.
Right now isn’t the time to be silent. Here’s how to get your message across.
5 Ways Your Business Stands to Benefit From Offering a Free Product or Service
You could be missing out on a host of brand- and ROI-boosting advantages.
This AI-Powered App Will Build You a Winning Logo for Just $40 Flat
You don’t have to shell out thousands of dollars to a designer to get great branding.