“Brand voice” is an important concept for maintaining message consistency but it is not more important than your customers. View original post at Entrepreneur…
This Entrepreneur Built the Hottest Celebrity Spot on the Planet — and a Brand With Staying Power
Andrew Medal chats with Mark Birnbaum about how his global restaurant group has become a Hollywood hotspot, and how to establish a brand that stays on top. View original post at Entrepreneur…
Stop Calling Yourself the 'CEO' and Start Telling People What You Do
Whatever your fancy job title, you are what your company does. View original post at Entrepreneur…
Today's Savvy Branding Mixes Traditional and Modern Brand Strategies
Grow your brand in 2018 by focusing on authenticity and consistency View original post at Entrepreneur…
5 Reasons Personal Branding is Non-Negotiable for 2018
Personal banding is content you can control. So, get out there and control it. View original post at Entrepreneur…
12 Ways to Elevate Your Personal Brand in 2018
Tips you can use next year to build your brand. View original post at Entrepreneur…
These Are the Secrets to a Successful Twitter Campaign
And check out the brands that scored big this year. View original post at Entrepreneur…
15 Lessons From This Year's Online Wins, Scandals and Top Videos, Tweets and Instagram Posts
These top moments reflect larger cultural trends that anyone building a brand can tap into. View original post at Entrepreneur…
This Pro Wrestler Turned Cannoli Baker Shows How Small Businesses Can Leverage Themselves Against the Competition
There are plenty of things small businesses can offer their customers that big businesses can’t. View original post at Entrepreneur…
Online Sales and the Importance of Branding Your Business From Day 1
One lesson is that the founder of the brand — unless we’re talking Steve Jobs — shouldn’t become the face of the business. View original post at Entrepreneur…