Branding expert Boulanile Mate tells us why the president of the clothing company picked the wrong time to make the shift to cult branding. View original post at Entrepreneur
Here is How to Position Your Product as a Premium Brand
You need to focus on this one thing. View original post at Entrepreneur
Come on Budweiser, Enough Already
I’m assuming by now everyone has seen the 2015 Budweiser Super Bowl commercial with the puppy. If not, take a look below. Is anyone else getting bored? Haven’t we seen this already? Every year I seem to be getting a feeling of deja vu when I see their commercials for the Super Bowl. I mean, yes, they are well done …