With many communities loosening restrictions on how businesses can operate, now is no time to rest on your laurels. Instead, work to build brand loyalty.
3 Ways You're Killing Your Brand
You know you’re better than your competitors. Everyone else should know it too. But if you don’t get your brand right, you may kill your shot.
Dear Brit: Should I Name My Company After Myself?
In her column for ‘Entrepreneur,’ Brit Morin talks about her decision to name Brit + Co after herself, and advises on looking at big picture motivations when building a brand.
Why you should give Clubhouse a try
Clubhouse is a platform where the conversation can be recovered, without distracting emojis, texts, photos or videos.
Automate and Enhance Your Brand Design With This Award-Winning Tool
RelayThat makes it easy to design your brand’s marketing materials effectively.
5 Low-Cost Marketing Strategies for Your Self-Published Book
These strategies can help you sell books and establish expertise.
Marketers, Make Things That People Want to See, Watch and Buy. In That Order.
Marketing expert Robert Willey details what brands need to do more (and do less) to make lasting connections.
Not always: The name change from Volskwagen to Voltswagen was just a joke
It was a joke for April’s Fool, the American April Fool’s Day, which will be celebrated this week.
If You Want to Appeal to Millennials and Gen Z, Look Beyond the Latest Trends
Brands can capture the younger generations by establishing categories.
Why Conscious Branding Is the Secret to Your Success
Consumers are voting with their dollars. Here are three ways you can cultivate a conscious business, no matter its size.