Franchising is all about brand power. View original post at Entrepreneur…
Ousted Papa John's Founder Creates Website to 'Save' His Company and Get the 'Truth Out There'
‘The Board wants to silence me. So this is my website, and my way to talk to you,’ John Schnatter says on the site. View original post at Entrepreneur…
How to Make Your Rebrand Boring (In a Good Way)
The most important lesson: Don’t rush a rebrand. View original post at Entrepreneur…
3 Key Factors That Led to Apple Becoming the World's First Trillion-Dollar Company
Apple has never competed on price, yet it is the brand preferred by people across the wealth spectrum. View original post at Entrepreneur…
5 Characteristics Essential for Success as a Cannabis Entrepreneur
Everyone going into the cannabis business is a pioneer and an evangelist for the industry. View original post at Entrepreneur…
How a First Date Led to Multimillion-Dollar Confection Company Sugarfina
Co-founder Rosie O’Neill looks back on the early days of building the brand with her now-fiancé: “All of the stories of how we found this concept are wound up in our love story.” View original post at Entrepreneur…
As a Founder, You Must Also Be the Face of Your Company
A company’s founder or CEO is a critical marketing tool. View original post at Entrepreneur…
How an Alexa 'Skill' Can Boost Your Brand
Get people to talk about you — literally. View original post at Entrepreneur…
These 6 Online Habits Are Common, But They're Killing Your Brand's Credibility
Just because ‘everyone’s doing it’ doesn’t mean your brand should follow suit. View original post at Entrepreneur…
The Keys to Building an Influential Personal Brand
Personal branding goes beyond your career. View original post at Entrepreneur…