Your target audience doesn’t want to be sold. Give them something to think about instead, and you’ll help engender brand loyalty around shared viewpoints. View original post at Entrepreneur…
5 Signs It's Time to Rebrand
Changing your brand is literally going to affect everything else in your company. So, don’t do it on a whim. View original post at Entrepreneur…
How to Get Your Company to Transform and Become One With Your Brand Promise
If you’re attempting to create a new company culture that aligns with your brand, here’s how to do it right. View original post at Entrepreneur…
How Your Business Can Start Using Instagram Stories
Here are 18 businesses using Instagram Stories to boost their branding. View original post at Entrepreneur…
6 Steps to Creating a Branded YouTube Channel
Learn how you can launch a YouTube channel for your business — even if you aren’t a video expert. View original post at Entrepreneur…
Reach More Customers with Influencer Marketing
Here are a few simple ways to attract the right people to your brand. View original post at Entrepreneur…
Data 'Changes a Brand From a Promise to an Outcome'
When there are sensors in everything, companies will have to do more than deliver on their promises. View original post at Entrepreneur…
You Need a Strategy for Branding Yourself Online as a Thought Leader
Adroit use of social media is essential for highlighting your industry knowledge. View original post at Entrepreneur…
The Marketing Genius Behind Snapchat's Name Change
Wait! What’s this ‘new’ company Snap and what are those cool new video glasses it’s selling? View original post at Entrepreneur…
5 Ways to Create a Culture That Aligns With Your Brand
Creating a brand is only the first step. Learn how to get your entire company on board so customers see your brand at work in every aspect of your business. View original post at Entrepreneur…