A name or catchphrase could be a brand unto itself for your business — and become a game-changer for you too. View original post at Entrepreneur…
Marie Forleo Spent the Last 17 Years Building a Booming Lifestyle Business
The multimedia maven tells The Pursuit how she became an iconic example of strong personal branding with MarieTV, B-School and more. View original post at Entrepreneur…
A First-Time Entrepreneur at 88, Earl Fultz, Now 91, Says His Business Is the Spice of His Life
Fultz bottles and sells the unique Moroccan spice, cHarissa. Here, he gives advice to aspiring entrepreneurs of all ages. View original post at Entrepreneur…
Here's How These 3 Huge Brands Kill It on Social
Some brands that mastered advertising long ago are among the businesses that have best adapted social media marketing. View original post at Entrepreneur…
7 Essential Tools for Easily Building Your Personal Brand Online
You might think you’re too busy to keep close tabs on your online persona but your customers will always find the time. View original post at Entrepreneur…
When Mapping Your Growth Don't Assume Price Is Your Big Weakness
Price is the easiest way to compare your product with the competition but it’s just one consideration for your potential customers. View original post at Entrepreneur…
Heritage Branding Isn't About Having Centuries of History. It's About Telling Your Story.
Branding expert Boulanile Mate explains how even newer, non-luxury companies can use this age-old marketing technique. View original post at Entrepreneur…
Hey Jabronis! Dwayne 'The Rock' Johnson Starts Lifestyle Brand With Under Armor.
Project Rock ‘is designed to help people everywhere achieve their goals.’ View original post at Entrepreneur…
5 Marketing Takeaways From Trump's Campaign
Content is important but stop thinking it’s king. Timing, context and presentation can win attention regardless of message. View original post at Entrepreneur…
5 Tips From Experts for Creating a Distinctive Brand
Branding gurus Moorea Seal, Melissa Guitron and Kara Goldin have been there, done that in their own businesses. View original post at Entrepreneur…