Bolanile Maté of Be Better Paris says that no matter what you present on your channel, there must be a common theme throughout.
Labels Truly Matter, Especially to Influencers Such as Amy Schumer — Lessons From This Week's Headlines
Plus: Find ways to relax like Warren Buffett after a long day at the office.
Influencer Marketing Tips From AT&T and Fullscreen's 'Hello Lab' Initiative
Who are the right influencers for my campaign, and for my company?
J.K. Rowling's Chair Fetches Eye-Popping Amount at Auction
The author used the chair to write the first two Harry Potter books.
What You Can Learn From 'Glamour's' Brand-Tarnishing Amy Schumer 'Plus Size' Gaffe
First, butt out of the body positive movement if you don’t understand it. Second, never say sorry unless you mean it.
What's Better — Building a Personal or Business Brand? Or Both?
Content-marketing expert Salma Jafri helps you weigh the options of brand-building in this YouTube video.
Finding Employee Brand Evangelists
The best people to speak for your company may already be on your payroll.
4 Ways to Protect Your Brand Without Involving the Courts
Take action on addressing any negative reviews of your brand or business.
4 Ways to Boost Ranking For Your Own Branded Terms
All that’s required to push your company name to the coveted top rank on search is working at it steadily.
How to Market Your Company Mascot on a Budget
Mascots are perfect social media spokescharacters!

