Follow these trends to reach your ideal customers and increase brand awareness. View original post at Entrepreneur…
'This Is a Further Sign the Brand Has Successfully Ditched the Baggage of its Past': Abercrombie Sees 'Better-Than-Expected' Holiday Sales
Abercrombie & Fitch’s holiday sales rose 1% to 2%, exceeding expectations of a holiday decline. View original post at Entrepreneur…
The World is Changing and Your Brand is Dying. Here's How to Create and Champion An Evolving Brand
For a brand to become more human and successful, it must change, evolve and take risks — ultimately leading to its longevity. View original post at Entrepreneur…
Why Influencers Are Out and Ambassadors Are In — And How They Can Help Your Business Grow
Influencers, despite their title, do not influence like they used to. View original post at Entrepreneur…
10 Ways You Are Ruining Your Personal Brand
Do you minimize the worth of your brand? If you’re doing the following, you could be doing it. View original post at Entrepreneur…
10 Crucial Benefits and Tips for In-House Marketing
A look at the advantages of in-house marketing for brands, best practices and how to know if it’s right for your business. View original post at Entrepreneur…
5 Reasons to Work on a Personal Brand Yourself Instead of Outsourcing It
A personal brand is no longer just something that’s “nice to have” or “for certain people.” The internet has made it essential for everyone to take control of their personal brand and develop it well. View original post at Entrepreneur…
How To Identify The Best Money Making Activities In A Market Downturn
Growing a business can be challenging, and understanding how to spend your marketing time and dollars will be one of the biggest challenges to achieving that growth. View original post at Entrepreneur…
Why Media Coverage Is Your Most Powerful Sales Tool
Here’s how to leverage positive press the right way so your brand will acquire more leads and, ultimately, more loyal customers. View original post at Entrepreneur…
5 Steps for Building Trust and Becoming the Go-to in Your Field
The right approach to branding can put the thought leadership mantle within your grasp. View original post at Entrepreneur…