Influencers have some serious sway, but are they worth it?
11 Ways to Elevate Your Brand Beyond Just Likes and Followers
Gaining likes or followers shouldn’t be the goal of your personal branding.
Elevate Your Personal Brand with AI
The importance of personal branding in today’s competitive environment.
How to Get Your Business Noticed (and How to Brag About It)
Knowing how to go after important recognition awards and then leverage them can have a long-term impact on your business.
50 Simple Questions to Ask Yourself Before the New Year
These questions, focused on branding and business growth, can help brands capitalize on past events and help you plan for the year ahead.
Ownership Is The Name Of The Game For Big Baller Brand Creator LaVar Ball
“A brand is one of the biggest things you can have in the world, because everything is branded.”
Liquid Death Canned Water Changes Name of 'Armless Palmer' Beverage: 'Now It Has a Way Cooler Name'
The company claims a “large enterprise” threatened to sue them over the lemonade-iced tea beverage.
These Are the Elite PR Secrets You Must Know to Get Noticed — and Escape Backlash, According to an Expert Who Helps Celebrities Do Just That
AI might be taking the industry by storm, but it can’t replace the human element, says Liza Anderson, founder of Anderson Group Public Relations.
These 4 Traits Set Excellent Marketers Apart From Mediocre Ones. Here's How to Make Sure You're Hiring Them.
How to identify truly capable marketers, then drive growth through customer-focused strategy, data-driven decisions and flawless execution.
5 Priceless Lessons the Rolling Stones Teach Us About Business Success
The band is a testament to how to build a brand — and a business — that stands the test of time.