Below you'll find a list of all posts that have been tagged as “Business & Marketing”
When I think about some of my favorite experiences with companies, there’s one common thread that ties them all together: trust. Without trust, I don’t know that I could ever relax enough to allow an online company to provide me with a product or service. Maybe that’s just me, though I think a lot of […] View original post at …
So you want to start a WordPress business. That’s exciting! If you have to work in a single platform all day long, I’d say WordPress is a great one to be “stuck” inside of. Aside from the benefits of working in an intuitive platform that comes chock-full of integrations that make your job easy, you’re […] View original post at …
Over the past few weeks, I’ve written quite a bit about SEO here on the WPMU DEV Blog because what’s not to love about getting free website traffic from Google? Yet so many people get discouraged when it comes to SEO because they are under the impression that it is insanely hard to get right. […] View original post at …
You want leads. You need conversions. So you put a contact form on your website (or you build one from scratch). Here’s the million-dollar question though: how do you know if you’ve placed it in the right spot? I recently shared research I found that focused on optimal logo placement as well as CTA placement. […] View original post at …
Let’s face it: no matter how intelligent or well-informed your audience is, there are some parts of your product or service they might not be able to comprehend just by reading through your site. And that’s might not be the fault of your content or even the deliverable itself. Think about the last time you tried […] View original post at …
There are plenty of people and businesses in need of a WordPress developer’s assistance, even if they don’t know it or aren’t ready to admit it to themselves yet. Whenever they do become ready, you’ll need to be in the right place and the right time in order to deliver your pitch and land that […] View original post at …
Running a business can be tough, especially when you have pesky competitors jeopardizing your bottom line and stealing away potential customers. Fortunately, there are competitor analysis tools out there you can use to get the drop on your competition so you can blow them out of the water. Today, I’m going to share some of […] View original post at …
Can we talk about the About page for a minute? I know it doesn’t usually merit as much attention because it’s not selling your product or service, but it’s still an important part of your site’s identity. While I can’t give you a tried-and-true formula for how to make an About page shine (because it’s […] View original post at …
Let’s face it, freelancing isn’t so great when it comes to having control over one’s income. There are “famine” situations when there’s just not enough work and times when the work just doesn’t pay enough. And then there are times when some paying clients simply disappear, often taking away a huge chunk of your estimated […] View original post at …
Having worked in marketing for some time now, I’ve become quite familiar with the small business owner mindset: “I want the perfect website. For cheap. And to generate at least 100 leads for my business starting. Right. Now.” That’s a really tall—and, quite frankly, unfair—order to fill. You’re a developer, not a miracle worker. I […] View original post at …
