Here are four questions every company should ask before marketing for consumer bucks. View original post at Entrepreneur…
3 Things to Double-Check Before You Hit Send on That Email
These details may seem like common sense, but they’re often easily overlooked when sending out marketing emails. View original post at Entrepreneur…
Supreme Clientele: Branding Lessons From Businesses That Use Buzz to Drive Growth.
Banksy and others demonstrate how to take advantage of this strategic tactic. View original post at Entrepreneur…
3 Reasons Why I Gladly Welcome Competition
When it comes to facing the crowded field, I say: Bring it on. View original post at Entrepreneur…
4 Tips for Launching a Successful Rebrand
A break with the past can be just what the doctor ordered. View original post at Entrepreneur…
All Vodka Is the Same. So Why Is Some More Expensive Than Others?
It’s about what people are really paying for. View original post at Entrepreneur…
Entrepreneur Insider Video of the Week: 3 Surprising Ways to Build Your Brand
Watch this free Entrepreneur Insider session with renowned serial entrepreneur David Meltzer, who will help you build a brand that resonates with your audience. View original post at Entrepreneur…
These Women Entrepreneurs Have Created a Multimillion-Dollar Business by Reinventing Sorbet
The co-founders of Sorbabes emphasize educating consumers about how their product is different than what they’re used to. View original post at Entrepreneur…
Why You Should Develop a Personal Ethics Statement
This statement can differentiate you from other businesses and entrepreneurs in your space. View original post at Entrepreneur…
This Banana Chip Company Saw Early Online Success, But Soon Realized Its Branding Wasn't Ready for Retail
Bubba’s Fine Foods originally sported a bearded man on its packaging, but have since switched to a more appealing monkey in a fedora. View original post at Entrepreneur…