Melanie Ward ushered in a new mood of raw imagery in the 1990s, helping to build some of the era’s most iconic brands, including Helmut Lang and Calvin Klein. View original post at Entrepreneur…
Why MailChimp's Insane Fake Ad Campaign Paid Off
The company’s ‘Did You Mean MailChimp?’ helped the email marketing platform reach 334 million people. View original post at Entrepreneur…
A Beginner's Guide: 6 Ways to Use Video to Amplify Your Brand Presence
Whether you need to grow your personal or professional brand, video is a great way to get started. View original post at Entrepreneur…
5 Easy Exercises to Find Your Brand's Voice
It’s what every consumer should hear whenever and wherever they encounter your product or service. View original post at Entrepreneur…
Why I Am Killing a Startup That Has Over 100,000 Customers
Having sold a startup for $1 million, this founder knows the importance of looking past short-term success. View original post at Entrepreneur…
Instagram Analytics: Which Metrics Really Matter?
These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand. View original post at Entrepreneur…
5 Steps to Becoming a More Recognizable Brand
Grow your business with these simple tips. View original post at Entrepreneur…
What Gary Vaynerchuk Learned by Experimenting on Himself
Gary Vaynerchuk is half man, half brand, half digital experiment. And somehow, that all adds up. View original post at Entrepreneur…
Don't Just Sell a Product, Sell an Idea
The founders of Motto chat with Mario Armstrong about the importance of investing in your business idea. View original post at Entrepreneur…
Why It's Important to Build a Personal Brand — and How You Can Do It
Make your social brand authentic and fun and your audience will notice. View original post at Entrepreneur…