The measure of a brand’s reputation has changed significantly. Here’s what you should look out for. View original post at Entrepreneur…
3 of the Biggest Risks That Come With Rebranding — and How to Overcome Them
Here are some tips to manage three of the biggest risks companies face when rebranding. View original post at Entrepreneur…
Beach House Ventures Gives Beauty Brand-Building a Bold New Look
Co-founders Shaun Neff and PJ Brice announce their new one-stop shop for beauty and lifestyle brand-building and growth. View original post at Entrepreneur…
ChatGPT vs. Radical Authenticity in Personal Branding
As a personal branding expert, I have no choice but to advise you against using ChatGPT as your ghostwriter. Here’s why. View original post at Entrepreneur…
'No One Wants to Hear You Toot Your Own Horn' and 9 Other Rules From People With Blockbuster Personal Brands
From Pinky Cole to Gabby Bernstein, we asked ten people with devoted, lucrative followings to share the most unexpected takeaways from their wild and winding journeys of building personal brands. View original post at Entrepreneur…
Good (and Bad) Branding Advice That Can Make (or Break) Your Success
Not all advice about branding is worth listening to, but how do you differentiate between the good and the bad? View original post at Entrepreneur…
7 Predictions for How Brands Will Use Virtual Influencers to Connect With Consumers in 2023
Here are seven predictions for how brands will harness the power of virtual influencers in 2023. View original post at Entrepreneur…
Why Personal Branding Is Important for Every Working Adult
Here’s why building and managing a personal brand is so important. View original post at Entrepreneur…
3 Crucial First Steps You Need to Take to Nail Your PR Strategy
You don’t need a fancy (read: expensive) firm to give you the goods. The best strategies take place in-house and are free to start. View original post at Entrepreneur…
How I Could Have Saved Toys "R" Us — a Lesson in Brand Building
Almost five years since Toys “R” Us officially shut its doors, let’s take a deep dive into lessons learned from the rise and fall of this beloved company. View original post at Entrepreneur…