Strategies to create divisional structures that leverage your ideas across many platforms. View original post at Entrepreneur…
5 Steps to Crafting an Authentic Social Media Presence For Your Business
Here’s how to curate a unique brand identity and social media presence that will help your business stand out online. View original post at Entrepreneur…
How Formula 1 World Champion Jenson Button Manages Risk As an Entrepreneur
In an exclusive interview, the multi-win racer describes pivoting from the raceway to the business world. View original post at Entrepreneur…
3 Ways to Attract the Customers You Deserve
How to be the go-to problem-solver for your desired target market. View original post at Entrepreneur…
The Benefits and Drawbacks of Using a Logo Software
A logo software is not everyone’s cup of tea. But for some, it’s the next best thing. Here are the merits and demerits of using one. View original post at Entrepreneur…
The Branding Secret Lyft, Southwest and Starbucks Use That Your Business Should Too
On developing more “human” brands. View original post at Entrepreneur…
Why Earned Media Is the Best Way to Earn Your Reputation
In today’s crowded marketplace, your organization needs to stand out from the crowd. View original post at Entrepreneur…
The Secret Sauce of Brand-First Customer Experiences
How brands can turn customers into raving fans View original post at Entrepreneur…
Don't Change Your Brand Name — Unless You Really Have To
Considering changing a company or product name? Stop. Before you jump to conclusions, use this framework to conduct a name assessment and think through your options carefully. View original post at Entrepreneur…
How to Find Your Brand Magic and Magnify Your Message
Here’s how to build a unique brand personality that evokes emotions and speaks to conscious consumers. View original post at Entrepreneur…