Below you'll find a list of all posts that have been tagged as “marketing”
photo credit: Lukasz Kowalewski WordPress’ Marketing Team has launched a set of surveys to gather case studies and usage data from agencies, clients, and enterprises, with the goal of providing more resources for adoption. The Usage Survey was created to capture feedback on the factors that influenced an organization to select WordPress as well as any barriers to using the …
Personally, I’m a fan of using humor and pop culture references in content marketing. I don’t necessarily think it fits for every occasion nor do I think every audience will understand it, but that’s why we do research before creating websites and launching our brand’s web presence into the social-sphere. Right? That being said, including […]
photo credit: Night Moves – (license) There’s a lot of great WordPress content published in the community but not all of it is featured on the Tavern. This post is an assortment of items related to WordPress that caught my eye but didn’t make it into a full post. WordPress Turns 14 Years Old WordPress turns 14 years old tomorrow. …
Over the past few weeks, I’ve written quite a bit about SEO here on the WPMU DEV Blog because what’s not to love about getting free website traffic from Google? Yet so many people get discouraged when it comes to SEO because they are under the impression that it is insanely hard to get right. […]
Facebook advertising can get expensive fast and you don’t always get the return on investment that you would like to see. Your page’s engagement isn’t always enough to justify the high cost of the Facebook ads, especially when response rates seem almost random. The question is, do you give up there? You’re not alone. The […]
Here are simple techniques brands can employ to essentially hack their way to distinction.
As cloud-based software, mobile apps, and online chat platforms make it easier to work outside the traditional office, we’re seeing the amount of freelance talent grow. According to a study done by Freelancers Union in 2014, 34% of the American workforce is freelancing. That spells both good and bad news for web developers, and in particular […]
We’re all familiar with the term “landing page” thanks to Google Analytics. But while a landing page is technically the first page someone “lands” on when they visit a website, that’s not always what we mean when we talk about landing pages. While most pages on your website should be able to convert visitors (i.e. […]
Figuring out what website visitors really want can be tough. After all, it’s not like you can just grab their attention and ask them for their thoughts, right? Well, actually, you can. Surveys are a tool you can use to stop beating around the bush and just ask for the information you need. While there are many strategies you can …
If you make a living from your WordPress website(s), then you need to know what your visitors want. It’s natural to assume that you already know exactly what your visitors want. You got them to show up in the first place, right! Except, maybe you don’t… Assuming that you know what your visitors want is a sure-fire way to lose …
