Bringing in external help may seem overwhelming, but a branding expert can provide a lot of insight that you may not be able to provide from an internal perspective. View original post at Entrepreneur…
How to Make Your Rebrand Boring (In a Good Way)
The most important lesson: Don’t rush a rebrand. View original post at Entrepreneur…
Does Your Company Image Need a Refresh? What to Do When It's Time to Rebrand
Make sure your logo and messaging match who you are right now. View original post at Entrepreneur…
Put Data Front and Center to Guide Your Rebranding
Ace your rebranding efforts by incorporating data about customers, competitors and yourself. View original post at Entrepreneur…
Working With Clients Who Want a Redesign: A Rebranding Checklist
So, you’ve been approached by a client to help with rebranding their WordPress site. That can be a tricky request. When you’re the one initiating a redesign, you’re prepared for the conversation. You’ve assessed the “suckage” of their website and understand why it’s a fixer-upper.When they come to you wanting a rebrand, it isn’t as […] View original post at …