Below you'll find a list of all posts that have been tagged as “google analytics”
While WordPress offers a ton of features and flexibility, there is still a lot of functionality missing from the core software. The best way to fill in the missing pieces, of course, is to get yourself the right plugins. WordPress plugins offer all kinds of customization for site admins; however, with over 55,000 options to choose from in the WordPress …
Depending on whom you ask, you may hear that Google Analytics is either too overwhelming or doesn’t provide enough insight to actually be useful. Finding the elusive Goldilocks zone in WordPress Google Analytics and then delivering that data to your WordPress clients becomes a whole lot easier once you start using Google Analytics Dashboards. Now […]
Google provides a huge suite of products designed to support the digital activities of web developers, Google Analytics, Google Search Console, Google Tag Manager and Google Optimize just to name a few. But did you know that Google also offers certification programs for its major products? Until recently, Google offered certification programs for Google Analytics […]
When you think about all the elements on your site that contribute to a content-first strategy, does internal site search spring to mind? Probably not. After all, search bars are there to improve your visitors’ experience as they try to find what they need while navigating around your site. How could it have any effect […]
When your site is live, one of the first things you’re probably thinking is, “Is this thing actually working?” Without an immediate barrage of sales or signups, it’s hard to know what’s happening. Does your site even have any visitors and, if so, where are they coming from? Do they always enter from the home […]
When you think about the greatest pairings of all time, you probably think about duos like Batman and Robin, Mickey and Minnie, and peanut butter and jelly. I mean, you can’t find more compatibility than those couples, right? Then again, there is the very modern duo of WordPress and Google Analytics. While they might not […]
Having worked in marketing for some time now, I’ve become quite familiar with the small business owner mindset: “I want the perfect website. For cheap. And to generate at least 100 leads for my business starting. Right. Now.” That’s a really tall—and, quite frankly, unfair—order to fill. You’re a developer, not a miracle worker. I […]
If you make a living from your WordPress website(s), then you need to know what your visitors want. It’s natural to assume that you already know exactly what your visitors want. You got them to show up in the first place, right! Except, maybe you don’t… Assuming that you know what your visitors want is a sure-fire way to lose …
If you’re anything like me, you obsess over driving more traffic to our websites, which makes complete sense. I mean, what’s the point of spending time and money on your site if nobody sees it? But what about once people have actually reached your site? Are you giving enough thought to what visitors actually do on-site other than having a …
Google Analytics is a popular, powerful, and free service you can use to track and analyze your website traffic. If you aren’t already using it, getting started is easy. However, if you’ve never used the program before, it can be a bit intimidating to get started. So let’s fix that. We’ve covered Google Analytics many times on this blog in …
